BITM
Sri Balaji Society, Pune
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 Best MBA B School in Pune, India.
 
 

MARKETING & FINANCE

POST GRADUATE DIPLOMA IN MANAGEMENT (PGDM - MARKETING & FINANCE)

(i) It is full-fledged Two Year Full Time Program in Management with focused specialization in Marketing or Finance.

(ii) Specialization will be offered in two disciplines to two groups of students which means about 30 students can specialize in Marketing and another 30 can specialize in Finance. The choice of selection of the students for the finance specialization will be left to an expert committee, which will be constituted by the Director Academics.

(iii) Finance Specialization

(a) Preferred educational qualification for this course is commerce . Students from other science streams are discouraged.

(b) Few interested students from this batch can pursue SAP – FICO Module, in their third semester, subject to the availability of trained instructors from the industry, who will teach this subject in our Computer Labs. An additional fee of Rs. 20,000 will be charged for this course, from those who opt for this course at that stage. We have the licensed SAP software installed in our labs. These students have great opportunities to join the IT industry as SAP consultants. Hence, those specializing in SAP –FICO module will be fielded for the role of consultants only in IT and other companies during campus placements.

(c) As the number for this class is restricted to a few qualified students opting for this specialization from PGDM batch of BIMM and BIMHRD, they will be clubbed together to cater for efficiency, maximum utilization of resources, common standards within the society and for greater co-ordination. This will be known as Sri Balaji Society, Pune batch but they will still belong to their respective institutes and remain in their roster for all purposes.

(d) The SBS batch will be constituted in the first semester.

Note:- Adequate IT inputs shall be given to all the students.

Marketing Syllabus
General Management Subjects:
Principle and Practices of Management
Managerial Economics
Macro Economic Policy and analysis
Managerial Statistics
Quantitative Techniques
Organizational Behaviour
Business Communication
Personnel Management & IR
Business Law
French Language
Total Quality Management
Business Ethics
Management Information System
Strategic Management
Entrepreneurship Development
Corporate Governance
Production and Operations Management
Strategic Implementation

Marketing Subjects
Principles of Marketing Management
Business Research Methods
Sales Management
Marketing Logistics
Services Marketing
B2B Marketing
International Business-I
Marketing Management-II
Marketing Research
Brand Management
International Marketing
Consumer Behaviour
Distribution Management
Strategic Marketing
Customer Relationship Management
Business Planning & Forecasting
Retail Management
Integrated Marketing Communications
Pricing
Rural Marketing
Entrepreneurship Development
Case Studies in Marketing Management

International Business
International Business - I
International Trade Operations (Import)
International Trade Operations (Export)
International Marketing
International Business - II
International Trade Logistics
Global Sourcing and Business development
Global Financial Management
Case Studies in International Marketing

Insurance
Insurance Law & Regulations
Risk, Insurance & Management
General Insurance-Commercial
General Insurance-Personal
Actuarial Principles & Practices
Life Insurance & Pension
Group Health & Insurance
Insurance Operations
Motor Insurance
Fire Insurance
Marine Insurance
Re-Insurance
Insurance Investment
Insurance Marketing
Management of Insurance Companies
Underwriting Management
Claim Management
Business Strategy for Insurance Companies Finance

Subjects
Basic Financial Accounting
Financial Management-I
Financial Management-II
Cost & Management Accounting
Finance Syllabus
Basic Financial Accounting
Cost and Management Accounting
Financial Management - I
Financial Management - II
Capital and Debt Market
Security Analysis and Portfolio Management
Management Control Systems
Strategic Corporate Finance -I
Foreign Exchange & Market
Strategic Cost Management
Corporate Tax Planning
Merger, Acquisition and Corporate Restructuring
Financial Modeling Using Excel
Project Finance
Commercial Banking
Options and Future
Global Financial Management
Mergers & Acquisitions
Project Finance
Fixed Income Securities
Business Analysis and Valuation
Strategic Corporate Finance -II
Accounting Standard and Corporate Disclosure Practice
Case Studies in Financial Management

Marketing Subjects
Marketing Management
Marketing Research
Brand Management
Consumer Behaviour
Distribution Management
Customer Relationship Management

Operations Subjects
Marketing Logistics
Supply Chain Management
 
 

Admission for Year 2018-20 Batch

Common Admission Process for BIMM, BITM, BIIB, BIMHRD, In 26 Centers All Over India.

Admission for Year 2018-20 Batch

Common Admission Process for BIMM, BITM, BIIB, BIMHRD, In 34 Centers All Over India.

 
 
 
 
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